Posted on 6th April 2021

NAF renews sponsorship deal with Hartpury ahead of tenth year anniversary

NAF have renewed their sponsorship deal with Hartpury, securing headline
sponsorship of the Gloucestershire venue’s Festival of Dressage (7-11
July), Showjumping Spectacular (22-25 July), and International Horse Trials
(12-15 August). This summer will mark a special anniversary for the
partnership as it will be the tenth anniversary of the brand’s involvement
with the popular horse trials fixture.

Each event will once again be prefixed with the NAF Five Star brand; a
premium selection of products including Superflex, Superflex Senior,
PROFEET, Optimum, Magic, Oestress and Respirator Boost.

“With the disappointment of cancelled events throughout 2020 we are
delighted to be celebrating both the return to sport in 2021 alongside our
tenth year of support of the NAF Five Star International Hartpury Horse
Trials. During that time, we’ve seen Hartpury evolve and expand into the
Hartpury University and Hartpury College we know today. Adding both the
Festival of Dressage and Showjumping Spectacular to our portfolio in 2020,
we are proud to be fully supporting equestrian sport throughout all major
events on the Hartpury Calendar.” says Eloise Chugg-Martin, Sponsorship and
Events Manager for NAF.

“Whether we enjoy all of the action from home this year, or have the
opportunity to get up close and personal to all of the action that
Hartpury’s international events have to offer we look forward to sharing
our passion for nutrition and world class competition with you, the
competitors and their horses.’” she added.

Decisions about spectator attendance at the events will be made nearer the
time, taking into account the progress of the Government’s lockdown easing
roadmap and public health advice.

Hartpury’s Equine Director Phillip Cheetham said “NAF is a hugely important
part of the Hartpury family and we are delighted to be celebrating ten
happy years together this summer. The cancellation of the events in 2020
was extremely disappointing and while the global pandemic still provides a
number of challenges, we look forward to hosting all three events safely
this summer.”

“NAF is an instantly recognisable brand, trusted in every corner of
equestrianism. As the only official supplier of supplements and care
products to the British Equestrian Teams, they share our relentless pursuit
of excellence, brand values and commitment to clean sport. Alongside their
extensive range of nutrition and care products, their knowledgeable team
provides invaluable advice for leisure horse owners and Olympians alike.
We’d like to thank them for the support they have given Hartpury since

NAF are UFAS (Universal Feed Assurance Scheme), GMP+ (International Feed
Assurance Scheme) and BETA NOPS (Naturally Occurring Prohibited Substances)
accredited, enabling them to guarantee full traceability on all the natural
ingredients utilised in their formulations. Ingredients are also selected
in full compliance with the FEI guidelines for Clean Sport.

For more information, visit Updates relating to this
summer’s events will be posted on Facebook and via